Notes on websites, search, and the small jobs in between.

For a recent example of how a small UK business runs the same approach in practice, read the Sameday Jetwash case study: a booking service the founder runs that passes each enquiry to an independent local exterior cleaning business, which quotes and does the work. It runs on the same monthly model the resources above describe, with its unedited Search Console data published. See all case studies.

We publish when there is something worth publishing, not on a schedule.